Role: art director | agency: w+K

Lego x fortnite

When Lego x Fortnite made a new game together, it was icon to icon. So we created a series of ~iconic~ animated assets in the style of classic Lego instructional "How To" manuals. We designed them to show off the irreverent humor and new world within in the game -- and used them to populate all of their social channels and amp up engagement the week of launch.