ROLE: FREELANCE CREATIVE DIRECTOR | IN-HOUSE: OPENAI
CHATGPT
What if we kissed at the intersection of human culture and technology ? 🥺👉👈 This campaign for ChatGPT aired across digital OOH and social platforms, highlighting real use cases and transforming them into living portraits that capture everyday humans using ChatGPT for, well... everyday things. These assets were shot + edited across SF, LA and NY (and a farm in the midwest somewhere) as a continuation of the very first brand campaign ever ran for ChatGPT.
GCD: Michaela McCrink, Raegan AllsbrookCD/CW: Nechama Muchnik
