Our assets were used to populate LEGO x FN social channels the week of the launch. We also printed a limited run of posters and sent them out to gaming influencers in an exclusive PR kit, to get people talking about the launch online.
GCD: Gerard Caputo + Matt Mulvey
ACD: Aimee Perrin + Stu Rubin
CW: Nechama Muchnik
AD: Kiki Dahl
ILLUSTRATOR: Jimmy Simpson